A fun, dynamic, forward thinking and ever evolving visual identity for one of the most popular gyms in Dubai.

We had the pleasure of working with the owner and founder of Chalk Training Ground in Dubai, Trish Cadden. Trish came to us wanting something fresh and competitive for one of her new gyms, the competition is high in Dubai and we set our sites on creating a logo mark that was not only edgy but futuristic and spirited.